Combat-sports influencer marketing for fightwear, recovery and performance brands.
The Elevate Framework helps combat-sports brands build credible creator campaigns with fighters, coaches, gym owners and technical creators across Muay Thai, boxing, kickboxing and MMA striking.
Built for active fighters, coaches, gym owners and technical combat-sports creators.

A specialist agency, built deliberately.
The Elevate Framework is a new, specialist agency built for combat-sports brands that need credible creator campaigns without generic fitness-influencer noise. We are currently building our creator network and early brand partnerships with a focus on transparency, ethical standards and strong campaign structure.
Founder-led. Combat-sports focused. Built around ethical creator campaigns and real training environments.
Generic fitness influencers don't speak to serious fighters.
Combat-sports brands need creators who understand training culture, kit, technique, gyms, fight camps and product credibility. Generic fitness influencers often miss the audience entirely.
- Generic fitness influencers often do not speak to serious fighters, coaches or gym communities.
- Combat-sports audiences see through creators who do not train, spar or compete.
- Product claims and reviews lack credibility without a coach, gym or fighter voice.
Active fighters, coaches and technical creators — matched to the right brands.
We help brands create product-test, coach-led and gym-community campaigns with creators who can demonstrate products in real training environments.
- Match brands with active fighters, coaches, gym owners and technical creators who train daily.
- Plan campaigns around real training environments — pads, bags, sparring, recovery, gym floors.
- Deliver Reels, TikToks and Story sets with clear ad disclosure and credible product testing.
Three credible formats. One specialist creator network.
Each format is designed around real training environments — pads, bags, sparring, recovery, gym communities — not generic fitness content.
Product-Test Campaigns
Place product with selected fighters and combat-sports creators who test it in real training settings and publish short-form content with clear ad disclosure.
Coach Review Campaigns
A coach or technical creator demonstrates how a product performs in pad work, bag work, sparring prep or gym-based training. Built for credibility and education.
Gym Community Campaigns
Partner with gym owners, coaches and local fight communities for authentic training-floor content, group usage and community-led storytelling.
Run a credible combat-sports creator campaign.
Build product trust with fighters, coaches and gym-led creators who actually train. We handle sourcing, briefing, disclosure guidance, content review and reporting.
Brand deals for fighters and combat-sports creators.
Apply to a creator network built for active fighters, coaches, gym owners and technical combat-sports creators looking for ethical paid partnerships.
Brand-safe by default.
Disclosure rules, exclusion lists and creator conduct guidelines are written into every campaign — not added on after.
- Clear ad / paid-partnership disclosure
- No alcohol, gambling or betting
- No misleading transformation or performance claims
- Coach-led, training-floor creative
- Athlete-first content rules
- Reporting standards on every campaign
What credible combat-sports campaigns actually look like.
We do not publish invented case studies. Instead, we share the campaign frameworks we use to plan product-test, coach review, gym-community, fighter-camp and beginner-kit campaigns. Real case studies will be published only once campaigns are complete and results can be reported accurately.
Work directly with the person building the agency.
The Elevate Framework is currently founder-led, which means brands and creators work directly with the person building the network, campaign process and standards. No layered account teams, no senior-junior bait-and-switch.
Ready to build a credible combat-sports campaign?
Book a strategy call or send a campaign brief — and we'll come back with a shortlisted creator plan.
